Leadership and a commitment to stewardship are keys to consumer trust and differentiation.  OTA provides a forum to develop leadership and harness the power of collaboration, training and education through the OTA Training Academy, working committees, webinars and peer based reviews.  Opportunities include policy, technical and compliance programs.
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Innovation and the long-term vitality of the internet and online services are essential for society and our economy.  Get involved and capitalize on the dynamic security and privacy landscape.  Join to learn how to optimize business strategies while demonstrating a commitment to stewardship and thought leadership.
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OTA and our members facilitate multi-stakeholder efforts across the ecosystem, developing best practices promoting innovation, brand protection and enhancing confidence of online services.  Collaborative efforts include developing voluntary codes of conduct while educating policy makers aiding in the creation of effective legislation.
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Tue, May 5, 2015
Do consumers know the true price they may be paying? Innovation in personal connected devices, aka the Internet of Things (IoT), has the enticing promise of enabling consumers with a wide range of function and benefits. These advancements are leap frogging what we have realized from smartphones and mobile apps. We are a data driven society and economy, and increasingly conscious of the opportunity the data these devices can provide. Wearables and cross device tracking can provide significant insights into the lives, behaviors and tastes of consumers than ever before. Done right the vendors, marketers, retailers and consumers can equally benefit. As companies who are rushing to the market are they considering the consequences and responsibilities when consumers entrust them with their data. If the past news headlines are an indicator of the future, one might say no.
Mon, Apr 20, 2015

This year OTA has accomplished a great deal and as we are about to embark on our 10th year of operation we are looking to build out our team with s

Tue, Apr 7, 2015

The Online Trust Alliance (OTA) today announced the expansion of its board of directors, welcoming leaders in digital marketing, security, privacy

Mon, Apr 6, 2015

NTIA and its Internet Policy Task Force (IPTF) is soliciting asked input on which topics would be most conducive to discussion by a wide range of s

Wed, Jun 11, 2014
At the Internet Retailer Conference & Expo (IRCE), OTA released the results of the 2014 Online Trust Audit and brands which qualified for the 2014 Online Trust Honor Roll. Out of nearly 800 top consumer websites evaluated, 30.2 percent made the Honor Roll, distinguishing themselves by safeguarding data via best practices in three categories: domain/brand protection, privacy and security
Thu, May 15, 2014
Online Trust Alliance (OTA) Executive Director and President Craig Spiezle testified today before the U.S. Senate’s Homeland Security and Government Affairs Permanent Subcommittee on Investigations, outlining the risks of malicious advertising, and possible solutions to stem the rising tide.
Wed, Mar 26, 2014
2014 Online Trust Audit & Honor Roll - Will Your Site and App Make the Grade? Reports to Evaluate Which Companies Are Getting, Online Privacy and Security Right
Wed, Mar 5, 2014
MARCH 2014 - PRIVACY, SECURITY & POLICY NEWS Big Data & Data Brokers – Time To Become Data Stewards!
Wed, May 13, 2015

Bellevue, WA – The Online Trust Alliance (OTA), the non-profit with the mission to enhance online trust, announced today that it is leading an

Fri, Apr 17, 2015

SEATTLE – April 17, 2015 – The Online Trust Alliance (OTA), the leading global non-profit organization with the mission to enhance online trust and

Wed, May 13, 2015

A security ethics survey conducted at the 2015 RSA Conference indicates that infosec professionals may be wary of media attention in breach and vul

Tue, May 12, 2015

When it comes to big data best practices, most companies are stumped about how to respect consumer privacy and still get the data they need to make

Thu, Apr 23, 2015

The death of email, widely anticipated 10 years ago, has not come to pass, thanks to email authentication schemes such as SPF, DKIM and most recent

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INNOVATORS - Early Stage